COMMERCIAL
There is a growing global trend in cold immersion therapy through the use of ice baths. As this trend grows, the integration of ice baths into wellness spaces and routines for recovery, stress reduction, and performance enhancement is key.
Commercial businesses like hotels, luxury spas and high-end gyms should be offering in ice baths because they cater to the growing demand for holistic wellness experiences, offering unique benefits such as muscle recovery, relaxation, and potential differentiation in their service offerings, appealing to health-conscious clientele seeking premium and exclusive amenities.